How to Recover Abandoned Carts

Most carts are left behind. Cart recovery saves each one, emails the shopper up to three times, and brings them back to a refilled cart. It works out of the box. This page checks the settings and follows one recovered cart on the demo.

Step 1: Check cart recovery is on

Open DevDiggers Plugins → Customer Tracking → Configuration → Recovery. Two boxes matter:

• Enable/Disable: “Save carts and send recovery reminders”.
• Guest Email Capture: saves the email a guest types at checkout. Without it, only logged in customers can be reminded, and most shoppers are guests.

Step 2: Set when a cart is abandoned

• Abandoned After (minutes): 30 by default. Shorter catches shoppers sooner, but may email someone who only stepped away.
• Lost After (days): 7 by default. After that, a cart gets no more reminders.

Click Save Changes.

Step 3: Review the three reminders

Open Emails. The reminders go out 1 hour, 24 hours and 72 hours after the cart is abandoned. Only the third has a coupon by default.

To change the wording or timing, see How to Edit the Cart Reminder Emails. For the coupon, see How to Add a Coupon to Cart Reminders.

Step 4: Watch the Carts screen

Open Carts. Every cart is listed with its shopper, products, total, status and reminders.

On the demo, Nina left a tee and a beanie at checkout. The cart turned Abandoned, and the reminders went out on schedule. The third brought Nina back three days later, on a phone, with the coupon already in the cart.

Step 5: Count the recovered revenue

When Nina ordered, the cart turned Recovered. Once the order was paid, the third reminder was marked Converted in the Email Log, with $87.67 against it.

The five tiles at the top of Carts cover the last 30 days: abandoned carts and their value, recovered carts and their revenue, and the recovery rate. The dashboard shows the same numbers for any period.

Good to know

• A cart that is ordered before it is abandoned is Ordered, not Recovered. Only a cart that was left and came back counts as recovered.
• A cart with no email gets no reminders, but it still counts as abandoned in the numbers.
• An order placed with the same email, even from another device and without clicking a reminder, closes the abandoned cart as Recovered.
• Each reminder goes out only while the cart is still Abandoned. Ordering stops the rest.
• A cart counts as recovered once its order is paid: Processing or Completed. An unpaid or failed order does not count.
• A shopper with a paid order since the cart was saved gets no reminders for it.
• A shopper who leaves carts on two devices with the same email gets one sequence of reminders, not two.